Walt Disney World Resort in Florida presents the third edition of the WDW Latin America Influencer Challenge, its flagship platform for creators designed to strategically connect with key markets in Latin America. This new edition will take place until March 28, 2026. Following two successful editions, the Influencer Challenge reinforces Disney's strategy of driving creator-led content to generate real-time engagement, organic conversation, and earned media visibility across the region. The event brings together 14 top-tier creators from Argentina, Brazil, Chile, Colombia, Mexico, and Peru, who will compete in themed challenges throughout the resort, exploring its parks, hotels, and most iconic experiences. The interactive format invites audiences to actively engage while following the teams' journey, strengthening the emotional connection to the destination and positioning it as a space for multigenerational and culturally relevant experiences. This year's edition also marks the strategic return of the WDW Influencer Challenge 2.0 winners, Chilean creators Coni Fueyo and Cristian Cortés, who bring continuity, credibility, and a strong bond with the digital community. To this dynamic is added a second Chilean team consisting of Feli Cavieres and Cata Díaz, who add freshness, new perspectives, and a unique chemistry that elevates the excitement of the competition. Likewise, Peru solidifies itself as a priority market within the regional strategy, with the participation of creators who organically connect with Latin American audiences and reflect the country's growth in the digital ecosystem. After the solid performance of the first two editions—which generated millions of impressions, extensive media coverage, and a high volume of organic content—the WDW Latin America Influencer Challenge 3.0 promises more surprises, adventures, and memorable moments. Thus, with this initiative, Walt Disney World continues to consolidate itself as a key platform for telling culturally relevant stories and strengthening its bond with Latin American audiences through the voices that are today defining digital entertainment.
